The Centre for Media Research and Studies (CMRS) at Shobhit University is an upcoming pioneering institution dedicated to the advancement of media education, research, and practice. In alignment with the National Education Policy (NEP) 2020, CMRS aims to provide an innovative, practical, and comprehensive approach to media studies, fostering a new generation of skilled professionals in journalism and mass communication.


To be a leading institution in media education and research, driving innovation and excellence in journalism and mass communication, and shaping responsible media professionals who contribute to a well-informed society.


  1. Innovative Education: To offer cutting-edge programs in journalism and mass communication that integrate theory with practical experience, preparing students for dynamic careers in media.
  2. Research Excellence: To conduct and promote high-quality research in media studies that addresses contemporary issues and contributes to the body of knowledge in the field.
  3. Industry Collaboration: To establish strong partnerships with media organizations, enhancing learning through internships, workshops, and collaborative projects.
  4. Community Engagement: To foster a sense of social responsibility among students and engage with the community through media initiatives that promote transparency, democracy, and informed public discourse.


The Centre for Media Research and Studies (CMRS) will offer a range of programs and initiatives designed to meet the evolving needs of the media industry:

  1. Academic Programs:
    • Bachelor of Journalism & Mass Communication (BJMC): A three-year undergraduate program focusing on foundational and advanced aspects of journalism, media production, and communication strategies.
      Approved Intake: 60
    • Master of Journalism & Mass Communication (MJMC): A two-year postgraduate program offering specialized knowledge and skills in investigative journalism, digital media, public relations, and media management.
      Approved Intake: 40
  2. Research Initiatives:
    • Media Research Projects: Conducting research on current trends, challenges, and innovations in media, with a focus on digital transformation, media ethics, and the role of media in society.
    • Publications and Journals: Producing high-quality academic publications and journals that contribute to the global discourse on media studies.
  3. Industry Collaboration and Training:
    • Workshops and Seminars: Organizing regular workshops, seminars, and guest lectures by industry experts to provide students with insights into the latest developments in the media field.
    • Internships and Practicums: Partnering with leading media organizations to offer students hands-on experience through internships and practical training opportunities.
    • Skill-Based Certificate and Diploma Programs: Offering specialized certificate and diploma programs in collaboration with industry partners to equip students with specific skills required in the media industry.
  4. Community Engagement and Outreach:
    • Media Literacy Programs: Developing programs to educate the public about media literacy, promoting critical thinking, and understanding of media content.
    • Social Responsibility Projects: Initiating projects that use media to address social issues, support community development, and enhance public awareness.

Collaboration with the International Institute of Mass Media (IIMM)

Under the auspices of the National Education Policy (NEP) 2020, Shobhit University has formed a strategic collaboration with the International Institute of Mass Media (IIMM), located at Opposite B-50, South Extension Part I, New Delhi 110049. This partnership has been formally approved by the competent authorities following a comprehensive evaluation and a positive report submitted by the University's visiting committee regarding IMM's facilities and capabilities.

Purpose of the Collaboration

The CMRS at Shobhit University will partner with IIMM to leverage specialized teaching, training, and skilling opportunities that align with NEP 2020's directives to enhance vocational and professional education. This collaboration aims to enrich our educational offerings and equip students with expert-level skills in journalism and mass communication.

Programs Included in the Collaboration

  1. Bachelor of Journalism & Mass Communication (BJMC)
    Approved Intake: 60
  1. Master of Journalism & Mass Communication (MJMC)
    Approved Intake: 40

This collaboration reflects Shobhit University's dedication to innovative and practical learning approaches in higher education, providing students with opportunities to excel in the dynamic field of media studies.

Future Prospects

The Centre for Media Research and Studies (CMRS) aspires to become a Centre of excellence in media education and research. By fostering a culture of innovation, critical thinking, and ethical practice, CMRS will prepare students to excel in the media industry and contribute meaningfully to society. Through its comprehensive programs and initiatives, the Centre will play a pivotal role in shaping the future of media professionals in India and beyond.